The joy of music, effortlessly.
BRAND AND PACKAGING
CONSUMER
The Idea
Amp Genie is a signal-sensing automatic remote control that sets your receiver up for immediate playback, as soon as it hears you push play on any audio device. Amp Genie eliminates all of the manual button-pressing that used to be necessary before you could hear sound from your receiver. Pulse designed this compact, low-current device that sits right under your port or can be placed anywhere near your equipment.
We also designed the Amp Genie logo along with their packaging. The logo incorporates iconography from the audio world, while having fun with organic shapes. The challenge here was combining technology with softer imagery. As for packaging, Pulse wanted it to be bright, bold, and stand apart from the black and white packaging that floods the audio space.
Process
INDUSTRIAL DESIGN
CONCEPT GENERATION
3D CAD DEVELOPMENT
MECHANICAL ENGINEERING
LOGO DESIGN
PACKAGING DESIGN
Client
AMP GENIE
Made to stand out.
Amp Genie Quick Start Guide
The Amp Genie Quick Start Guide is an instruction manual that explains the intricacies of using this niche Audio product. From diagrams to step-by-step instructions, this is the user’s one-stop-shop for all things Amp Genie. Working as an extension of the brand, the Quick Start Guide gets necessary information across while breaking the visual norms of the audio space.
